Agency: Ladder Digital (BBH/Publicis) | Client: MyAppConverter | Creative Copywriter

MyAppConverter provides a game-changing mobile platform conversion service. Their needs were simple: creative advertisements to push their product, Facebook ads to reach out to their audience and a creative campaign to push the benefits of their service. We achieved all three.

Our #TooGoodToBeTrue campaign pushed their service on social media, offering a dream developer job for the laziest employee possible. This campaign not only promoted MyAppConverter's main value proposition, but also produced a humorous brand identity as a by-product.